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Category: Blogging

April 9, 2025April 5, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Website

Matching Keyword Intent to Maximize Content ROI

A computer screen displaying a series of keywords and matching intents in a sleek, modern office setting

Search intent represents the underlying goal behind what users type into search engines. When you create content, understanding and matching this intent […]

April 7, 2025April 5, 2025Blogging, Content creation best practices, Content marketing, Website

How to Conduct a Real Estate Content Audit That Drives Results

A desk cluttered with papers, a laptop, and a stack of real estate brochures. A person is seen analyzing and organizing the content

A content audit is essential for real estate professionals looking to maximize their digital presence and attract qualified leads. A comprehensive content […]

April 3, 2025April 1, 2025Blogging, Commercial real estate writer, Content marketing, Property management writers, Real estate copywriter

Blog Writing for Investment Real Estate: A Beginner’s Guide

A laptop on a desk surrounded by real estate investment books, charts, and a cup of coffee

Creating valuable content for real estate investment audiences requires a strategic approach that goes beyond basic property listings. A well-crafted real estate […]

April 1, 2025April 3, 2025Blogging, Commercial real estate writer, Content marketing, Property management writers, Real estate copywriter, Small business writing

Secrets of an Elite Copywriter for Property Investment Sales

An office desk with a laptop, pen, and paper. A stack of real estate brochures and a city skyline in the background

A skilled copywriter for property investment sales transforms complex real estate opportunities into compelling narratives that capture investor attention. Professional real estate […]

March 27, 2025March 25, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Email marketing

Cheeky Tone of Voice: How to Master Playful Communication

A mischievous cat perched on a high shelf, grinning with a cheeky tone of voice

A cheeky tone of voice can transform bland corporate messaging into engaging, memorable content – but it’s not always appropriate. A cheeky […]

March 25, 2025March 22, 2025Blogging, Content creation best practices, Content marketing, Real estate copywriter, Website

Why High Converting Multifamily Website Copy Matters Now

A laptop displaying a modern, sleek multifamily website with high-quality images and compelling copy

Effective multifamily website copy can make the difference between a property that consistently generates qualified leads and one that struggles to attract […]

March 24, 2025April 17, 2025Blogging, Commercial real estate writer, Content marketing, Small business writing, Website, Writing for businesses, Writing in accounting

How a Real Estate Private Equity Copywriter Attracts Deals

A modern office with a sleek desk, computer, and stack of real estate investment documents. A city skyline is visible through the window

Real estate private equity firms need compelling content that resonates with sophisticated investors. A specialized commercial real estate copywriter understands the nuances […]

March 17, 2025March 18, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing

SEO Backlinking Strategies That Drive Organic Traffic Growth

A computer screen showing a web of interconnected links, with various websites and search engine logos in the background

Backlinks are the digital handshakes between websites that search engines use to determine authority and relevance. When another website links to your […]

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Recent Posts

  • A bar graph and line chart display content performance metricsKey Content Performance Metrics You Should Be Tracking
  • A modern office with charts, graphs, and a computer screen displaying real estate market trendsLeveraging Real Estate Industry Trends in Your Content
  • A vibrant city skyline with a prominent logo displayed on a large billboard. The skyline is bustling with activity and energyBrand Message Fundamentals: Creating a Clear Business Identity
  • SEO symbols speeding along a highway signifying organic search traffic.Skyrocket Organic Search Traffic Without Paid Ads
  • A desk with a computer, notebook, and pen. A globe and books on a shelf. A phone and a cup of coffeeContent Outsourcing Best Practices for Busy Executives
  • A group of people brainstorming and collaborating around a table, with various documents and digital devices spread outDeveloping a Content Style Guide for Brand Consistency
  • A group of animals racing through a forest, each trying to outdo the others in speed and agilityCompetitive Content Analysis for Outranking Competitors
  • Various content distribution channels depicted as a network of interconnected platforms, including social media, websites, email, and print mediaSelecting the Right Content Distribution Channels
  • A female writer with glasses working on her laptop surrounded by folders and books about real estate case studies.Crafting Property Investment Case Studies That Win Clients

Writing by Jeff Rohde / J. Scott Digital featured on:

Arrived Homes 
Awesome REI 
Basic Property Management 
Catalyst Content 
Commercial Cafe 
Concreit 
Crexi 
Diversified 1031 
Hemlane 
JC Tycon Developments 
Jetpack Workflow 
Keel Team Investments 
LendAI 
Mynd 
NAS Investment Solutions 
Obie 
Rabbu 
RealTrends 
RealtyMogul 
RentPrep 
Roofstock 
Stessa 
TwinRock 
And many more . . . .
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About J. Scott Digital

Jeff Rohde, founder of J. Scott Digital, provides freelance copywriting and content creation services to a variety of businesses including those in the real estate, property management, insurance, and accounting industries.

Writing featured on

Arrived Homes
Awesome REI
Basic Property Management
Commercial Cafe
Concrete
Crexi
Diversified 1031
Hemlane
JC Tycon Developments
Jetpack Workflow
Keel Team Investments
LendAI
NAS Investment Solutions
Obie
Rabbu
RealtyMogul
RentPrep
Roofstock
Stessa
TwinRock
and many more . . . .

Hire on Upwork

Jeff Rohde is among the top 3% of performers on Upwork and has been awarded the Top Rated Plus badge. Learn more about hiring Jeff on Upwork by visiting the Contact Page on this website.
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