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Category: Content creation best practices

June 18, 2025June 13, 2025Content creation best practices, Content creation tips and tools, Real estate copywriter

Writing Neighborhood Guides for Real Estate That Convert

A person writing notes at a desk with neighborhood maps and a laptop, with houses visible through a window in the background.

Whether you’re an experienced real estate agent or building your first website, neighborhood guides can be a powerful tool to showcase your […]

June 11, 2025June 18, 2025Blogging, Content creation best practices, Content marketing, Property management writers, Real estate copywriter, Website

SEO Strategies for Real Estate Websites to Boost Visibility

A workspace with a laptop showing website analytics, printed real estate documents, a smartphone with a real estate app, a potted plant, and a cup of coffee on a desk.

Standing out online is essential for real estate professionals, as most clients start their search for properties on the internet. Effective SEO […]

June 2, 2025June 18, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing

Repurposing Blog Content for Social Media: Strategies That Work

Three professionals working together at a desk with a laptop, smartphone, and large screen displaying social media icons in a bright office.

Repurposing blog content for social media can help you reach new audiences without starting from scratch each time. You can transform your […]

May 30, 2025May 22, 2025Blogging, Content creation best practices, Content marketing, Email marketing, Hiring a copywriter

The Art of Content Brief Writing for Superior Results

A modern workspace with a laptop, notebook, pen, and coffee cup on a desk near a window.

Mastering content brief writing is essential if you want your writers to deliver focused, SEO-optimized content that matches your expectations. A well-crafted […]

May 26, 2025June 16, 2025Content creation best practices, Content marketing, Hiring a copywriter, Real estate copywriter, Small business writing, Writing for businesses

How to Calculate Content Marketing ROI for Businesses

A person pointing at a laptop screen showing colorful marketing charts and graphs on a desk with printed reports in a bright office.

Understanding how your content marketing is performing is essential for in-house marketing teams aiming to drive real results and justify their budgets. […]

May 23, 2025June 2, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Email marketing, Freelance writing business

The Ultimate Guide to Real Estate Content Repurposing

A real estate agent working on a laptop at a desk with digital devices and documents, with a cityscape visible through large windows.

Creating new content from scratch each time can be time-consuming, especially in a fast-moving field like real estate. With real estate content […]

May 21, 2025May 30, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Freelance writing tips

Creating an Editorial Calendar Template That Works

A modern workspace with a computer monitor displaying an organized editorial calendar template, surrounded by office supplies on a tidy desk.

Staying on top of your content schedule can quickly become overwhelming as your workload grows. An editorial calendar template gives you a […]

May 19, 2025May 16, 2025Content creation best practices, Content creation tips and tools, Content marketing, Real estate copywriter

How to Create an Airbnb Online Course That Sells

A blonde women with glasses studying an online course about Airbnb hosting on a laptop in a bright home office with a coffee cup and notebooks on the desk.

If you want to turn your expertise as an Airbnb investor into a thriving business, creating an online course is one of […]

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Recent Posts

  • A person writing notes at a desk with neighborhood maps and a laptop, with houses visible through a window in the background.Writing Neighborhood Guides for Real Estate That Convert
  • Business professionals collaborating around a conference table analyzing charts and graphs on laptops and a large digital screen.Measuring Repurposed Content ROI: Tips for Better Analytics
  • Business professionals collaborating around a conference table with laptops, blueprints, and charts in an office overlooking a city skyline.Structuring Commercial Real Estate Case Studies for Impact
  • A workspace with a laptop showing website analytics, printed real estate documents, a smartphone with a real estate app, a potted plant, and a cup of coffee on a desk.SEO Strategies for Real Estate Websites to Boost Visibility
  • A group of professionals working together around a table with laptops and notes, discussing content planning in an office.Blog Content Repurposing Workflow for Busy Marketers
  • Business professionals meeting around a table with blueprints and laptops in an office overlooking a city skyline.Commercial Real Estate Case Study Examples That Win Clients
  • A modern workspace with a laptop showing real estate graphs, a smartphone with property listings, and an urban skyline visible through large windows.Investment Real Estate Website Blog Ideas That Attract
  • Three professionals working together at a desk with a laptop, smartphone, and large screen displaying social media icons in a bright office.Repurposing Blog Content for Social Media: Strategies That Work
  • A modern workspace with a laptop, notebook, pen, and coffee cup on a desk near a window.The Art of Content Brief Writing for Superior Results

Writing by Jeff Rohde / J. Scott Digital featured on:

Arrived Homes 
Awesome REI 
Basic Property Management 
Catalyst Content 
Commercial Cafe 
Concreit 
Crexi 
Diversified 1031 
Hemlane 
JC Tycon Developments 
Jetpack Workflow 
Keel Team Investments 
LendAI 
Mynd 
NAS Investment Solutions 
Obie 
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RealtyMogul 
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About J. Scott Digital

Jeff Rohde, founder of J. Scott Digital, provides freelance copywriting and content creation services to a variety of businesses including those in the real estate, property management, insurance, and accounting industries.

Writing featured on

Arrived Homes
Awesome REI
Basic Property Management
Commercial Cafe
Concrete
Crexi
Diversified 1031
Hemlane
JC Tycon Developments
Jetpack Workflow
Keel Team Investments
LendAI
NAS Investment Solutions
Obie
Rabbu
RealtyMogul
RentPrep
Roofstock
Stessa
TwinRock
and many more . . . .

Hire on Upwork

Jeff Rohde is among the top 3% of performers on Upwork and has been awarded the Top Rated Plus badge. Learn more about hiring Jeff on Upwork by visiting the Contact Page on this website.
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