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Category: Small business writing

July 2, 2025June 28, 2025Blogging, Commercial real estate writer, Content marketing, Property management writers, Real estate copywriter, Small business writing, Website

Engaging Real Estate Website Content That Builds Trust

A group of real estate professionals collaborating around a table with digital devices and brochures in a bright office.

When it comes to investment real estate, your website often creates the first impression with potential clients. Engaging real estate website content […]

June 27, 2025July 28, 2025Commercial real estate writer, Content creation tips and tools, Content marketing, Property management writers, Real estate copywriter, Small business writing, Writing for businesses

Visual Elements in Commercial Real Estate Case Studies That Impress

A group of business professionals discussing commercial real estate plans around a conference table with laptops, charts, and blueprints, with a city skyline visible through large windows.

Visual storytelling plays a critical role in helping your commercial real estate case studies stand out and convey key information with clarity. […]

June 25, 2025June 20, 2025Blogging, Commercial real estate writer, Content creation tips and tools, Content marketing, Email marketing, Property management writers, Real estate copywriter, Small business writing, Website, Writing for businesses

Real Estate Content Marketing Trends Shaping 2025

An arrow on a chart spiraling out of control signifying the importance of staying on top of the real estate content creation trends.

We’re halfway through the year and it’s clear the real estate world is evolving rapidly. That’s why the best content creators know […]

June 20, 2025June 13, 2025Commercial real estate writer, Content creation tips and tools, Content marketing, Property management writers, Real estate copywriter, Small business writing, Writing for businesses

Case Study Marketing for Commercial Real Estate Success

Business professionals collaborating around a conference table with laptops and documents, discussing commercial real estate with a city skyline visible through large windows.

Case studies are one of the most effective marketing tools for commercial real estate professionals who want to demonstrate their expertise and […]

May 26, 2025July 25, 2025Content creation best practices, Content marketing, Hiring a copywriter, Real estate copywriter, Small business writing, Writing for businesses

How to Calculate Content Marketing ROI for Businesses

A person pointing at a laptop screen showing colorful marketing charts and graphs on a desk with printed reports in a bright office.

Understanding how your content marketing is performing is essential for in-house marketing teams aiming to drive real results and justify their budgets. […]

May 14, 2025May 21, 2025Content creation tips and tools, Content marketing, Email marketing, Hiring a copywriter, Small business writing

Leveraging Expert Interviews for Powerful Content

Two professionals engaged in an interview at a modern office table with a microphone and laptop.

When creating standout content, bringing real expertise to your blog can set you apart in your field. Expert interviews provide fresh insights, […]

April 28, 2025April 22, 2025Commercial real estate writer, Content creation tips and tools, Content marketing, Freelance writing tips, Hiring a copywriter, Small business writing, Writing for businesses

Content Outsourcing Best Practices for Busy Executives

A desk with a computer, notebook, and pen. A globe and books on a shelf. A phone and a cup of coffee

Running a successful business requires strategic delegation, and content creation often tops the list of tasks that can be effectively outsourced. When […]

April 25, 2025April 22, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Email marketing, Hiring a copywriter, Real estate copywriter, Small business writing

Developing a Content Style Guide for Brand Consistency

A group of people brainstorming and collaborating around a table, with various documents and digital devices spread out

Creating a consistent brand voice across all your content channels can feel like an impossible task without the right framework in place. […]

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Recent Posts

  • A business professional reviewing digital blueprints in a modern data center with rows of server racks and organized infrastructure.Writing About Data Center Real Estate: Trends and AI Impacts
  • A group of professionals interacting with futuristic digital screens and smart devices showing 3D property models and data in a modern office.Content Writing Guide for Property Technology Trends 2025
  • A group of professionals collaborating in a modern office with digital screens showing real estate data and 3D building models.How to Write About AI Real Estate Management
  • A futuristic city skyline with professionals using digital devices and augmented reality to interact with smart buildings and real estate data.Writing About Proptech 2025: A Content Creator’s Guide
  • Business professionals in a modern office reviewing charts and graphs around a conference table.Content Creation Tips for Office Vacancy Rate Reports
  • A group of professionals collaborating in a modern office with some working remotely via video calls and others meeting in person around a conference table with real estate materials.Writing Guide: Hybrid Work Real Estate Market Analysis
  • A group of professionals collaborating in a modern office with digital screens and city views.How to Write Compelling Content About Office Recovery 2025
  • A female content creator with red hair and black rimmed glasses working on her laptop in her home office. She is surrounded by balloons exploding and popping and she creates content that bust real estate myths.Investment Real Estate Myth-Busting Blog Posts To Build Credibility
  • A group of business professionals discussing real estate investment plans around a table in an office with a city skyline visible through large windows.How To Write Blog Content for Private Capital in Real Estate

Writing by Jeff Rohde / J. Scott Digital featured on:

Arrived Homes 
Awesome REI 
Basic Property Management 
Catalyst Content 
Commercial Cafe 
Concreit 
Crexi 
Diversified 1031 
Hemlane 
JC Tycon Developments 
Jetpack Workflow 
Keel Team Investments 
LendAI 
Mynd 
NAS Investment Solutions 
Obie 
Rabbu 
RealTrends 
RealtyMogul 
RentPrep 
Roofstock 
Stessa 
TwinRock 
And many more . . . .
Books by Jeff Rohde
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Books2Read for Apple, Barnes & Noble, Kobo, Scribed, and more in ebook and print editions

Payhip as a PDF
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Amazon as an ebook
Books2Read for Apple, Barnes & Noble, Kobo, Scribed, and more in ebook and print editions

Payhip as a PDF
BUY THIS BOOK ON:
Amazon as an ebook
Books2Read for Apple, Barnes & Noble, Kobo, Scribed, and more in ebook and print editions

Payhip as a PDF
BUY THIS BOOK ON:
Amazon as an ebook
Books2Read for Apple, Barnes & Noble, Kobo, Scribed, and more in ebook and print editions

Payhip as a PDF
BUY THIS BOOKLET FOR $1.99 ON:
Payhip as a PDF
Order Upwork Projects by Jeff Rohde

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About J. Scott Digital

Jeff Rohde, founder of J. Scott Digital, provides freelance copywriting and content creation services to a variety of businesses including those in the real estate, property management, insurance, and accounting industries.

Writing featured on

Arrived Homes
Awesome REI
Basic Property Management
Commercial Cafe
Concrete
Crexi
Diversified 1031
Hemlane
JC Tycon Developments
Jetpack Workflow
Keel Team Investments
LendAI
NAS Investment Solutions
Obie
Rabbu
RealtyMogul
RentPrep
Roofstock
Stessa
TwinRock
and many more . . . .

Hire on Upwork

Jeff Rohde is among the top 3% of performers on Upwork and has been awarded the Top Rated Plus badge. Learn more about hiring Jeff on Upwork by visiting the Contact Page on this website.
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