Performance metrics Archives - J. Scott Digital

May 7, 2025May 2, 2025Content creation tips and tools, Content marketing

Key Content Performance Metrics You Should Be Tracking

A bar graph and line chart display content performance metrics

Measuring the real success of your content marketing? It goes way beyond counting likes or pageviews. Tracking the right content performance metrics […]

April 9, 2025April 5, 2025Blogging, Content creation best practices, Content creation tips and tools, Content marketing, Website

Matching Keyword Intent to Maximize Content ROI

A computer screen displaying a series of keywords and matching intents in a sleek, modern office setting

Search intent represents the underlying goal behind what users type into search engines. When you create content, understanding and matching this intent […]

February 27, 2025February 25, 2025Blogging, Content creation tips and tools, Content marketing, Email marketing, Hiring a copywriter, Small business writing, Writing for businesses

Private Lending Copy That Gets Results: Key Strategies

A modern office desk with a laptop, paperwork, and a pen. A stack of coins and a key symbolize financial transactions

Private money lending requires more than just capital and borrowers – it needs effective communication that builds trust and attracts qualified prospects. […]