USP Archives - J. Scott Digital

June 19, 2023

How To Build a Powerful Personal Brand for Business Writers

Building a powerful personal brand for business writers is the key to unlocking new opportunities and standing out in a competitive market. Your personal…

June 12, 2023

How To Build a Personal Brand for Writers in 5 Steps

In today’s competitive freelance market, establishing a strong personal brand for writers can mean the difference between landing your dream gig or fading into…

December 26, 2022

What Makes a Unique Selling Proposition So Powerful?

Think about the last time you made a major purchase. Why did you choose the product or service that you ultimately went with? Was…

June 10, 2022

How Do You Come Up With Investment Real Estate Content?

Investment real estate content can take a lot of different forms. For example, you could write about the market, post pictures of new properties,…

June 6, 2022

5 Reasons To Work With a Small Business Copywriter

Did you know that businesses employing a small business copywriter can see much higher engagement in their marketing efforts compared to those who don’t?…